CELSIUS MANAGEMENT
CHIEF EXECUTIVE OFFICER
Chief Financial Officer
Jarrod Langhans serves as Chief Financial Officer of Celsius Holdings, Inc., where he oversees financial operations and growth initiatives. Since joining Celsius in 2022, he led the company through a rapid period of growth with revenue increasing more than 300% to surpass $1.3 billion in fiscal year 2023 while also building out the finance function. Jarrod oversaw the financial and strategic elements of PepsiCo’s investment in Celsius and the long-term distribution agreement with the company which has supported broad distribution expansion. Jarrod also worked closely with the operations team to improve performance across inventory management and manufacturing efficiency, which resulted in significant gross margin improvements.
Chief Commercial Officer
Chief Marketing Officer
Kyle Watson serves as Chief Marketing Officer of Celsius Holdings, Inc., where she’s responsible for global brand strategy, expanding portfolio brand awareness and market share in North America and brand growth in emerging international markets. Since joining the company in 2019, Kyle has developed a proven track record of creating innovative marketing campaigns that drive consumer engagement and sales as well as driving portfolio strategy through successful innovation launches and portfolio expansion.
Chief of Staff
Toby David serves as Chief of Staff of Celsius Holdings, Inc., where he is responsible for managing day-to-day operations and uniting leaders across all functions to drive strategic planning, portfolio commercialization, completion of company-wide projects and initiatives, as well as investor relations and corporate communications. Since joining the company in 2013, Toby has played a pivotal role in helping Celsius bounce back from the brink of failure to what is now one of the fastest-growing energy drink brands in the world. Early in his Celsius career, Toby led the fitness sales channel that made Celsius into a staple in gyms and studios across the United States.
Chief Supply Chain Officer
Paul Storey serves as Chief Supply Chain Officer of Celsius Holdings, Inc., where he is responsible for overseeing Celsius’ global production and operational strategies. Since joining the company in 2021, Paul has been instrumental in scaling its global supply chain for further brand growth around the world and has brought multiple new products to market across several Celsius brands.
Chief Legal Officer, Chief Compliance Officer and Corporate Secretary
Rich has served as Celsius Holdings, Inc.’s Chief Legal Officer and Corporate Secretary since November 2023 and as Chief Compliance Officer since February 2024. Rich is a highly collaborative, respected business leader who is influential with key stakeholders and has a proven track record of driving a unified approach in achieving corporate objectives.
Managing Director – Europe
Robin Lybeck serves as the Managing Director of EMEA for Celsius Holdings, Inc., where he oversees commercial operations and profit and loss delivery for the region. Since joining the company in 2019, Robin has transformed Celsius’ business by making it the fastest-growing energy drink brand in Finland and Sweden, which resulted in restoring Celsius’ market share to double-digits for the EMEA region. Currently, Robin is overseeing the expansion of Celsius in Great Britain and Ireland.
Managing Director – Asia
Senior Vice President, Human Resources
Danielle Babich serves as the Senior Vice President of Human Resources for Celsius Holdings, Inc., where she is responsible for talent management and recruiting, as well as managing employee benefits, training, and talent development. Since joining the company in 2021, Danielle has been instrumental in the establishment and growth of Celsius’ HR division, facilitating its expansion from under 100 to over 1,000 employees globally. She and her team have led the implementation of new HR processes and systems, as well as the rollout of new employee benefit offerings that have increased the company’s employee retention and recruitment efforts.
Senior Vice President, Growth & Strategic Planning
Brant Burchfield serves as the Senior Vice President of Growth and Strategic Planning for Celsius Holdings, Inc., where he leads the company’s multi-year, comprehensive growth strategy and strategic planning efforts. Additionally, he oversees the brand and consumer insights team, as well as domestic and international special projects. Since joining the company in 2023, Brant has excelled in sales, marketing, strategy, and commercial leadership, consistently driving outstanding performance while fostering team development.